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BORN ON INSTAGRAM
CLASS OF 2020
The New Generation of Artists
Digital Activation
The film is a celebration of the creators and all that they do.
It threads together a journey of inspiration, creation and curation.
Each creator, creating in his or her own space becomes a source of inspiration to the others, thereby creating a circle of inspiration.
The narrative is threaded together by the Instagram platform, showcased on their smartphones which become transition points.
As the phone travels from one shot to the other it carries forward the narrative which thread into a message from Manish and culminates into a celebratory wow moment in true BOI fashion.
The various creator posts then come together, revealing their individual posts to create a celebratory mosaic.






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