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SWIFT ICOTY DRIVE 2019
Stepping into the Realm of Unprecedented, Unparalleled and Iconic
MARUTI SUZUKI
Digital Activation
The winner of Indian Car of the Year (ICOTY), Swift's journey of celebration flagged off with multiple cavalcades of proud Swift owners and enthusiasts in an endeavour to trace S.W.I.F.T across the map of India through the art of GPS mapping. Truly leaving an imprint on the nation, the drive across the 5 routes was live streamed gaining massive social media traction. Etching the name SWIFT on the heart of India
7
Days
5
Routes
125
Cities
7280
Kms
58 Mn+
Impressions
36 Mn+
Engagements









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